New York: Elon Musk has sparked fresh controversy and attention by changing his name on X (formerly Twitter) to “Kekius Maximus” and updating his profile picture to the viral meme character, Pepe the Frog. The meme features Pepe dressed as a warrior holding a video game joystick, blending elements of ancient Roman history with modern internet culture.
About The Move
This move is widely seen as a strategy to promote the KEKIUS meme coin among crypto currency enthusiasts. Pepe the Frog, a meme that rose to prominence during Donald Trump’s presidential campaign, has been controversial for its association with free speech advocacy and far-right movements.
The Anti-Defamation League (ADL) classified the frog as a hate symbol in 2016. The term “kek,” originating in online gaming as a variation of “LOL” (laugh out loud), is central to the meme’s rebirth in crypto culture. Musk’s name change comes amid his ongoing involvement with digital marketplaces.
In a recent post, he referenced “Kekius Maximus,” announcing plans to reach level 80 in “Path of Exile 2,” a game he enjoys. The name change has coincided with a dramatic surge in the value of the Kekius Maximus crypto currency, which has spiked by over 700%, according to CoinGecko. Since acquiring X in 2022 for $44 billion, Musk has reshaped the platform’s identity. His unconventional approach to social media, including a bold claim that his purchase wasn’t for profit but to “help humanity,” continues to stir debate.