Actress Ameesha Patel recently discussed how the film industry has evolved over the years and also criticised Bollywood newcomers, stating that they are more focused on their Instagram image than making an impact on the big screen. She said that her era felt more authentic with actors like herself, Shah Rukh, Salman Khan, Preity Zinta, Rani Mukerji, and Kareena Kapoor Khan, who were more dedicated to what they did in front of the camera.
The 49-year-old actress told India Today, “Whereas today’s generation is more worried about their Instagram portrayal. That is the biggest drawback—they’re not able to draw audiences to buy tickets for them at the box office because they’re more focused on making reels, showing what happens in their makeup van with their makeup artist, their stylist, their entourage. They seem happier being seen at parties than on the 70mm screen.”
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Ameesha called this the wrong approach and pointed out that the box office numbers reflect the difference. She stated that the dedication actors had in her time is the reason why stars like Salman, Shah Rukh, Sunny Deol, Akshay Kumar, Ajay Devgn, Rani Mukerji, Preity Zinta, Kareena Kapoor Khan, and herself still draw audiences to theatres today.
“People still want to see us because we never placed so much emphasis on partying or being seen at events. Instagram is a tool, but it’s not our life,” she added.
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“There’s no curiosity anymore. You can’t be spotted everywhere you go because then the audience stops longing for you. Sometimes, you need to keep away to maintain that intrigue. That’s one of the biggest drawbacks of this generation, in my opinion,” she stated.
