Rajesh Nagar – CEO, Enso Oils & Lubricants, Vaibhav Maloo – MD, Enso Group, Sanjeev Agarwal – CFO, Enso Group, Yulia Shlyakova. and EGOROVA Maria | File Photo
The world of business isn’t just marked by visionary ideas and innovation; it is also driven by powerful collaborative efforts, taken in the right direction, at the right time. This proved to be the way for two such iconic brands in the world of business – G-Energy and Enso Group.
G-Energy is a high-tech engine oil brand that recently announced the launch of joint projects with Indian distributor Enso Oils & Lubricants. The partnership aims to expand G-Energy’s market share in India and begin production of several popular products in the Indian market. This clever strategic decision was taken to strengthen the brand’s position in one of the world’s largest and fastest-growing automotive markets.
On December 9, the first clients’ conference dedicated to the official launch of the G-Energy brand in the Indian market took place in Mumbai. The event aligned with the opening of BAUMA Conexpo India 2024 (to be held from December 11-14, 2024, at the Indian Expo Center, Greater Noida), which is considered India’s largest international exhibition for construction equipment.
At the exhibition, G-Energy products are all set to be showcased. The event acts as a common platform every year, bringing together professionals from the construction and transportation industries nationwide. This has proven to be a one-of-a-kind opportunity to present the brand and establish new business relationships. Attending the event were key personalities, including Vaibhav Maloo – MD, Enso Group; Rajesh Nagar – CEO, Enso Oils & Lubricants; Sanjeev Agarwal – CFO, Enso Group, Egorova Maria, Head of International Marketing Department, Gazpromneft-Lubricants Ltd and Yulia Shlyakova, Head of Business Development in Asia and Latin America, Gazpromneft-Lubricants Ltd.
The much-talked-about conference brought together representatives of the automotive and industrial sectors, potential customers, partners, and international experts. The event’s highlights proved to be the coming together of Enso Oils & Lubricants – G-Energy. Enso Oils & Lubricants will serve as G-Energy’s official distributor in India, responsible for its products’ import, distribution, and marketing. Speaking on the same, the MD of Enso Group, Vaibhav Maloo, stated, “We are really excited and believe this can be a massive play for Enso.”
Highlighting the advantages of G-Energy products, Maloo says that their products, including passenger and commercial vehicle oils and technical fluids, meet the highest standards and are tailored for the Indian market. The brand is also known for offering specialized marketing and technical solutions across all segments, retail and industrial.
One of the most defining factors of G-Energy’s engine oils is how it combines modern-day tech with the highest quality standards. This ensures reliable engine performance even under extreme conditions. Its products have been tested across motorsport disciplines, from drifting to endurance racing, demonstrating their high-performance capabilities. Maloo asserts that these oils are ideal, helping owners preserve engine life in India’s challenging climatic and road conditions.
G-Energy and Enso Oils & Lubricants take their first step together as the Indian market anticipates a new era of reliable and high-performance engine oils.
(Disclaimer: This is a syndicated feed. The article is not edited by the FPJ editorial team.)