India’s ICC World Test Championship (WTC) not only qualifying for the 2025 final has affected not only the cricket fans, but also on the financial side of Lord’s Stadium. Lords may suffer about 4 million pounds (about Rs 45 crore) while hosting this five -day Test match to be held in June.
India played the final in the last two WTC season, but this time the team failed to qualify. Now the title match between Australia and South Africa will be played, but India’s absence has made a major impact on Lord’s revenue.
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Revenue reduced due to India’s absence
According to the report of the British newspaper ‘The Times’,
“Due to India not qualifying in the finals, Lords will have a possible revenue deficit of about 4 million pounds.”
The report also said that the Merilbone Cricket Club (MCC) would suffer financial losses due to India’s absence. This shows how much economic influence Indian cricket has on global sport.
Why did not India reach the final?
The Indian team led by Rohit Sharma was mostly in the Top 2 in the WTC points table. But the team lost some significant matches, sliding in third place.
Two major reasons for being out of India:
- 0-3 defeat in domestic series against New Zealand
- 1-3 defeat in Border-Gavaskar Trophy from Australia
Due to both these defeats, India was eliminated from the final race, which changed the entire scenario of the WTC final.
Why Lords will suffer a big loss?
MCC had already fixed the high ticket prices in the hope of India’s reach to the finals. But when it became clear that India would not play, they had to change their strategy.
According to the report,
“MCC reduced ticket prices by 50 pounds for the WTC final. Now tickets are being sold between 40 and 90 pounds, which has reduced revenue. ”
Last year too, during the Test series of Sri Lanka and England, only 9,000 spectators reached the stadium due to high ticket prices. This led to criticism on the ticket pricing strategy of MCC, and this time he was forced to reduce his prices.