Bhopal (Madhya Pradesh): As the New Year knocks at the door, we desire to reinvent ourselves. We vow to keep away from liquor and tobacco and keep healthy. After a few days, we forget our resolutions and get back to what we used to do in the year that bade us goodbye. So, it is with going to gyms daily.
There are many in the city who takes an oath to go to gyms daily, but only just four out of ten stick to it. That means 60pc people do not continue their New Year gym resolution.
According to Vishal Fitness director Vishal Verma, one of the oldest gym and fitness centre chains in Bhopal, a trend to take New Year fitness resolutions gives an increment of around 20pc of new admissions.
The gym director told Free Press, ‘Every year we bring up a special New Year plan and this year we are offering 30-40pc discounts to attract new customers, it motivates people to join the gym, mostly as a New Year resolution.’ Around 4k people of 25 to 45 age group used to come to our three centres in the city, but only around 2k people come to the gym regularly, Verma said.
Four out of five different gym owners in Bhopal echo this sentiment, noting that while the trend of New Year fitness resolutions persists, there has been a shift toward balancing fitness goals with busy work lives. ‘People are more realistic about their gym commitments now,’ a gym manager said.
